The resource pages on this web site extend on topics explained in the start a clothing line book.
The articles in this section cover the researching and planning stages of stating your own clothing business. In the book, we take a look at the marketing aspects that you will need to undertake, such as a customer analysis and understanding your competitors.
In the second section of the ebook we dicscuss how to develop your brand, identifing your unique selling proposition and positioning yourself. We also take a look at the design process, analysing trends, sampling and how to protect your designs. Click the link for articles that expand on the information the ebook.
In this section of the ebook, we explain the marketing and promotional aspects of your clothing line. We take a look at different forms of promotion and how you can implement then into your new clothing line. Click the link for articles that expand on the text in the ebook.
In this section of the ebook we teach you how to get your clothing sold into stores and give you the methods used by professional sales people and take you step by step through the process. Here are some addition articles related to this section of the book.
In the clothing production management section of the ebook, I explain how to source material required and the production routes that you can take. I also explain how to prepare your clothing range for manufacture and what details to give to the factory. Click the link for additional articles related to the section of the ebook.
In the ebook I explain forms that you may need to use in starting and running your clothing line such as an order form and specification sheet. This section contains downloadable templates that you can customize for your own use.
